Costco’s gold bars have develop into so fashionable that the corporate is quietly tightening restrictions on its treasured steel gross sales.
Whereas members might initially purchase two 1-ounce, pure gold bars per transaction, Costco has since modified its coverage. Customers can nonetheless purchase as much as two bars, however they will place just one transaction each 24 hours. In line with the listings for the 2 1-ounce gold bars presently accessible on Costco’s website — the Rand Refinery and PAMP Suisse Girl of Liberty — there is a “Restrict of 1 Transaction Per Membership, with a Most of two Models Per 24 Hours.”
Different gold and silver merchandise offered on Costco.com even have buy limitations. For instance, members may purchase as much as two 1-ounce gold cash in a single transaction each 24 hours. And gross sales of 10-ounce silver bars are restricted to 1 transaction, with a most of 10 items per day.
The warehouse big has generated vital buzz because it started promoting pure gold bars in 2023. The Swiss- and South African-made bullion has sparked an internet gold rush, with stock repeatedly promoting out. In its first-quarter earnings report for 2025, Costco listed gold as one among its top-selling product classes. Analysts at Wells Fargo estimate that the retailer earns between $100 million and $200 million a month from gold bar gross sales.
However the newest restrictions from Costco seem to reply to the rabid demand for gold this 12 months. In April, gold prices hit record highs, pushed largely by financial uncertainty and inflation fears, prompting a shift towards tangible property like gold. For the reason that begin of 2024, the price of gold has gone up by greater than 60%.
Two years in the past, for instance, the 1-ounce Rand Refinery offered on Costco’s web site for just under $2,000. Right now, that very same bar is priced at roughly $3,250. The present market worth for one ounce of gold is round $3,295.
Costco has not issued an official assertion or responded to requests for remark in regards to the reasoning behind the brand new restrictions. Nevertheless, as members begin to decide up on the change, reactions have been combined on-line.
“Good, they need to restrict it [to] one,” one Reddit person said on the r/CostcoPM (treasured metals) thread, citing issues about overwhelming demand and the way troublesome it already was to get even a single bar.
Others had been much less enthusiastic. “I’m not a flipper and often purchase [the] max restrict each order,” one other person said. “If it’s [one bar], I can and can discover higher offers.”
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